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Showing posts from August, 2017
HOW TO EFFECTIVELY DISPLAY YOUR ART

     You have landed a location to show your art (other than a gallery that hangs their own) and you aren't sure what is the best way to hang it. Of course, you want to show as many paintings as possible in the allotted space but you need to keep in mind that the objective is to sell your artwork!

     The important factors to keep in mind are:

1.  DON'T OVERCROWD  - Try to keep at least 6 - 8"  between each piece of artwork, but definitely no closer than 4" even for groupings.

2.  APPROPRIATE HEIGHT - If possible, hang the artwork so that the center of the piece is 60" off the floor, right at the average "eye" height.

3.  VIEWING SPACE - If possible, give the viewer enough room to back up 5' to get a good look at the piece of art.

4.  LIGHTING - Hopefully where you are hanging or placing your work has good lighting.  If not try to display the art piece where it will recei…
COLOR THEORY - HOW IMPORTANT IS IT?

      Most artists love color, some more than others.  We have all seen paintings that just scream bold color. Some I love, others not so much.  The ones I like the most have really good color harmony.  Harmony is the key to using color successfully.

     Perhaps you have seen books, color wheels, or little pocket guides that teach you how to use color harmony.  Every artist has or should have one of these in his library or right beside his work area if new to painting.  We are able to buy about any color under the sun in a tube these days so many feel it's not important to learn how to mix colors.  But in a pinch it may be necessary to do so.  What if the store is out of the color we want?  I've had that happen often!  Or we need just a small amount to finish the painting and we have run out of that color? That has also happened to me.  Why make a trip for a tablespoon of paint, especially if…
WHEN IS A PAINTING "FINISHED"?

     This is an age old question that artists keep asking.  It is something that we all must learn and quite frankly experience is the best teacher.  Yes, there are guidelines that we want to follow, but only we as the artist know what we are trying to accomplish with each painting that we create. And don't forget,  artist's are seldom completely happy with their painting so don't let that be the the way you decide. If you do, then you run the risk of overworking the painting and thus ruining it.

     Some questions you can ask yourself are: Is the composition good?  Do the colors harmonize?
Does it flow?  If there is water, is it level?  Is the perspective correct? Am I "reasonably" happy with it?

     That said,  we must always remember that the composition is one of the, if not THE most important factor in the painting.  So,  as we paint we want to be constantly aware of…
DESIGNING A SERIES

     So I wanted to come up with a new series that I thought would be popular.  I decided they needed to be large and showy, but not too complicated.  Since we live in a tropical area, I came up with the idea of "Looking Up", literally!

     I took some pictures of palm trees from below and began painting them in a simplified form on canvas that is 36 x 48 ( huge!)  I love it!  I only have one done so far, but I know that they will be popular judging from comments I have received on social media.  Of course I have photos below of the first ones for you to see.

     I am not the first person to try this, but mine are different from other artists.  Mine are just a little bit more realistic, yet still fantastic and fun.  Larger than life, so to speak in a painting.  I focused in on the area at the top of the trunk where the palm fronds branch out making the structure very strong and making it easy to see …
GETTING CLIENT TESTIMONIALS

     As an artist, we have all hopefully received compliments from time to time from friends and those who have purchased our work or perhaps have just seen it.  When they do we need to ask if they would be willing to put it in writing for us.  Those comments are invaluable to read when we may be having a low day, but most importantly, they are especially important for our portfolio!  One gallery owner has stated that they are worth their weight in Gold!

     I know I keep saying that, but it IS really important IF you want to get representation through a gallery.  If you don't, then it is still nice to have them for yourself. Just make a memory book or scrapbook to keep for the future!

     You will find as I have, that most people are flattered when you ask for their testimonial.  It makes them feel that their opinion matters to you and others so they are usually very generous in their comments, and t…
SO YOU WANT TO BE IN A GALLERY..

     But you don't know how to go about it.  What do you do, say and present to them?  DON'T be intimidated by the process, but DO expect to receive rejections along the way. It may be simply that your type of art does not fit their gallery concept or they are just don't have room for another artist.   Unfortunately, some can be rude and unkind in their response to your inquiry so you need to develop thick skin. And, there can be several, sometimes many rejections, before you are accepted. But, when you succeed in landing gallery representation it will all have been worth it!  Just remember, having a gallery represent you DOES NOT necessarily mean that you are suddenly successful.

     First of all, I say that because art at a gallery is usually expensive thus sales are slower, plus they charge on average a 50% commission on each sale.  On the flip side, you have more prestige and can command a h…
HOW TO TRANSFER A DRAWING OR PHOTO TO CANVAS

     So, you have a photo or drawing you want to transfer to your larger canvas.  How do you do it and keep your measurements true?  It is actually very simple and I will show you how below.

     If you have an average size photo.  It is good to enlarge it as much as you can while still keeping all the details and quality intact.  So, let's say you enlarge it to the size of regular copy paper.  That's good, but your canvas is 11 x 14 or 16 x 20.  Now what?

     FIRST you must make a grid on your enlarged photo.  You do that by folding the paper in half lengthwise, creasing firmly. Then fold each side into the middle, forming a total of three folds

     SECOND you fold the paper in half crosswise or horizontally, then fold each half back into the middle fold. You end up with three sharp creases or 16 boxes when you open it up and lay it flat.  Take a pencil and number each box.  ( See photo )




     NEXT.. …
WHERE TO FIND INSPIRATION

     Every artist has had the experience of coming up empty for an idea on what to paint.  That is where it is good to have a library of reference material!

     At one time, we needed bookshelves full of photos and books! I know an artist that has a large room FULL of reference material.  Mostly photos he has taken through the years and some books, plus friends cut pictures from magazines for him. It is probably the largest reference library in the country.   In this day and age, however all we really need is a computer! Now, don't get me wrong...I have three tall bookcases full of books and photos, and they are not going anywhere! I love books, and have boxes of photos I have accumulated that I will not throw away.  But, that being said, if we need ideas, there are thousands of photos on the internet that we can use.  Just remember the golden rule...NO COPYING!  That does NOT mean we cannot use them for id…
SCHOOL IS OUT FOR THE SUMMER

     Well, our Art Class is finished for the summer.  We had a lot of fun and the students enjoyed creating their own paintings.  Since we didn't have class on July 4th, I gave them a choice of two paintings to do on our next class.  A house or a flower garden.  Most chose the flower garden, but not all.  So I was tasked with doing two paintings in one class. The house was to practice the perspective, just like I posted.  Today was the last class and we painted a Florida lighthouse.  Again, it taught perspective and we added the techniques for grass and dirt, and more practice on painting clouds.

     The flower garden from a couple weeks ago turned out quite nicely!  It was an impressionistic painting and so much fun and I do believe that each painting was quite good!  Yes I have a photo below of the painting.  You really should try it yourself.  It is a good lesson in loosening up in your strokes and striv…