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Showing posts from July, 2017
WHAT SHOULD I PAINT THAT WILL SELL?

     Every artist has asked themselves this at some point in time.  And, unfortunately there is no clear answer.  I recently listened to a report along this line and came away with this conclusion.

     Yes, we have all seen some artists whose work just seems to sell effortlessly. It is most likely because, the report said, they love the subject they have chosen and thus are pouring their heart into it.  This shows in their work and it strikes a chord with the collector who buys the art.  Simply said, the art tells a story and the buyer can relate to that story. They are even able to complete the story for the artist or add to the story for themselves.

     We all as artists often think about what would sell well and strive to accomplish that end.  But there is no clear formula.  The best take away is that we should all think about what we love doing the most and focus on that.  We put more effort into w…
DISAPPOINTMENT IN SHOWS

     We all want to win prizes and recognition at shows, but the problem is so does everyone else! I didn't win a prize at the "Nature and Wildlife Art Show", I really didn't expect to. I am realistic enough to know that in a show that draws artists from all over the world I would have to be REALLY good to win.#   So, I look at it as an opportunity to continue working on my technique and ability so that eventually I will be good enough to win there.  Then when I do (notice I said when, not if) I will know that I have arrived at my goal of "running with the big guys".  We must always be confident that we CAN do it!  Otherwise, we won't try harder or strive to improve our work.  In the meantime, you are noticed by others and can make connections that can lead to becoming more skilled as an artist.

     Yes, I have won at shows in the past, but they were not as large or as compet…
BEING A "FEATURED ARTIST"

     I am going through my available art and getting ready to be the "Featured Artist" at the Beach Art Studio in September.  BTW, they are in the process of changing their name and have submitted the request to the state of Florida.  If it is approved the name will become ST AUGUSTINE BEACH ART STUDIO AND GALLERY.  That's a mouthful to say!  I have volunteered to repaint their sign.  Actually, I told them their sign is way too small.  They have room to more than double the size and they should do that.  The building is set back from the road a good distance so it is very important that the sign be highly visible! As soon as the request is approved, I will get to work on the new sign.

     Enough of that..as I said I am going through my art to see if I have enough to fill the space and I want to make sure that I am putting my best foot forward, so to speak.  In other words, I want to…
PRICING YOUR ARTWORK

     There are many opinions on how to price your artwork. Now, I have read these opinions and heard others give their opinions, and they vary widely.  But when we think about it for awhile, we come to the conclusion that what really matters is...Are we making any sales???

     Most artists agree that prices are established by two factors, how good you are and how well known you are.  Of course, better known artists can charge more for their work than lesser known, that's a given.  But how are prices set?

     First of all, paintings are priced by the square inch.  Knowledge of a little math helps here.  An 8 x 10, for instance is 80 square inches. 5 x 7 is 35 sq. inches, and so on.  I read in a book that paintings should be priced between $2 and $5 per square inch.  HOWEVER,  I know very few artists that can command that money.  The person who wrote that doesn't even price the artwork in his gallery at thos…
NEGOTIATING THE ART SALE

     I am learning the "Art" of the sale.  I don't mean that to be funny, it is very serious business.  One of the websites I subscribe to is a gentleman who runs an art gallery in Arizona.  He has mentioned in the past how much people like to negotiate when purchasing!  It apparently makes them feel that they have gotten a bargain, or at least had some control in the process.  I'm not entirely sure why, but suffice it to say the negotiation process is important to them.  If we take a hard line in our pricing, then the customer can, and often will, walk away.  So, we are better off setting our prices so as to allow some room for negotiation.  And by that I DON'T mean high prices!

     I am telling you this because lately I have been learning this lesson and it hasn't always been a pleasant experience.  But I have learned to be flexible and now I am beginning to reap the rewards.  Let me …
ONE AND TWO-POINT PERSPECTIVE

     I said I would do a post on perspective and here it is.  For anyone who wants to paint ANY structure,  they MUST be able to get the perspective accurate or the painting will never look right.  Now, by structure I mean a house, city street, a wall, even a road, river or fence going off into the distance.  Actually, anything in your painting must follow the rules of perspective, otherwise the painting will be flat, having no depth.

     If you are painting a house, for example, you must establish a vanishing point where all lines converge. It may or may not be on the canvas.  In fact, it usually is NOT on the canvas, if it were, the house would be very small.  It is helpful to have a yardstick because a 12" ruler is usually too short.  First, you draw the vertical walls closest to you to decide how large you want your house.  Then, starting at the vanishing point you draw light lines radiating outward t…
MY "PSYCHEDELIC" PHASE

     As I said in the last post, my "PHYCHEDELIC PALMS" are proving to be popular!  So I am up to my neck painting more.  I don't want to make them all alike so I am having to come up with different colors for the backgrounds and then different subjects in the paintings.  I am having a lot of fun doing this and hope that all will be as popular as the original ones.

     At the moment I have eight canvases painted with background colors and they are laying all over the place to thoroughly dry before I start my trees.  The original set was shipped to Kansas, so I have no problem doing more that are similar to show here in St. Augustine.  I can't wait to get them done. I will frame them in simple white frames and display them as they would hang in someone's home. I will put different prices on them as well,  as individuals, and as a set of 6. I am also doing 2 canvases that are 12 x 24 g…
SELLING ON SOCIAL MEDIA
     A week or so ago, I spent two hours photographing my paintings to post them on eBay.  Not all of them, the "Scenes of St. Augustine" Series will not be put up on eBay.  Those will stay at the local restaurants for the tourists and locals to buy.  They are popular and I am running low on them,  so I must get busy and paint some more!  But I am also painting more of my "PYSCHEDELIC PALMS" with the different color backgrounds as suggested by my workshop instructor.  I had gone to the craft store and purchased several 16 x 20 canvas boards, but I will be returning to exchange them for 11 x 14's,  I need more!  He said that 11 x 14 is the perfect size for the tourist trade because they are large enough for presence but small enough to fit nicely into a suitcase.  Now, why didn't I think of that?  I had been doing a lot of 8 x 10's.  Not any more!

     I digress, sorry.  I am glad I took two or three photos of each painting.  They…