Skip to main content

Posts

PRICING YOUR ARTWORK

     There are many opinions on how to price your artwork. Now, I have read these opinions and heard others give their opinions, and they vary widely.  But when we think about it for awhile, we come to the conclusion that what really matters is...Are we making any sales???

     Most artists agree that prices are established by two factors, how good you are and how well known you are.  Of course, better known artists can charge more for their work than lesser known, that's a given.  But how are prices set?

     First of all, paintings are priced by the square inch.  Knowledge of a little math helps here.  An 8 x 10, for instance is 80 square inches. 5 x 7 is 35 sq. inches, and so on.  I read in a book that paintings should be priced between $2 and $5 per square inch.  HOWEVER,  I know very few artists that can command that money.  The person who wrote that doesn't even price the artwork in his gallery at thos…
Recent posts
NEGOTIATING THE ART SALE

     I am learning the "Art" of the sale.  I don't mean that to be funny, it is very serious business.  One of the websites I subscribe to is a gentleman who runs an art gallery in Arizona.  He has mentioned in the past how much people like to negotiate when purchasing!  It apparently makes them feel that they have gotten a bargain, or at least had some control in the process.  I'm not entirely sure why, but suffice it to say the negotiation process is important to them.  If we take a hard line in our pricing, then the customer can, and often will, walk away.  So, we are better off setting our prices so as to allow some room for negotiation.  And by that I DON'T mean high prices!

     I am telling you this because lately I have been learning this lesson and it hasn't always been a pleasant experience.  But I have learned to be flexible and now I am beginning to reap the rewards.  Let m…
ONE AND TWO-POINT PERSPECTIVE

     I said I would do a post on perspective and here it is.  For anyone who wants to paint ANY structure,  they MUST be able to get the perspective accurate or the painting will never look right.  Now, by structure I mean a house, city street, a wall, even a road, river or fence going off into the distance.  Actually, anything in your painting must follow the rules of perspective, otherwise the painting will be flat, having no depth.

     If you are painting a house, for example, you must establish a vanishing point where all lines converge. It may or may not be on the canvas.  In fact, it usually is NOT on the canvas, if it were, the house would be very small.  It is helpful to have a yardstick because a 12" ruler is usually too short.  First, you draw the vertical walls closest to you to decide how large you want your house.  Then, starting at the vanishing point you draw light lines radiating outward t…
MY "PSYCHEDELIC" PHASE

     As I said in the last post, my "PHYCHEDELIC PALMS" are proving to be popular!  So I am up to my neck painting more.  I don't want to make them all alike so I am having to come up with different colors for the backgrounds and then different subjects in the paintings.  I am having a lot of fun doing this and hope that all will be as popular as the original ones.

     At the moment I have eight canvases painted with background colors and they are laying all over the place to thoroughly dry before I start my trees.  The original set was shipped to Kansas, so I have no problem doing more that are similar to show here in St. Augustine.  I can't wait to get them done. I will frame them in simple white frames and display them as they would hang in someone's home. I will put different prices on them as well,  as individuals, and as a set of 6. I am also doing 2 canvases that are 12 x 24 g…
SELLING ON SOCIAL MEDIA
     A week or so ago, I spent two hours photographing my paintings to post them on eBay.  Not all of them, the "Scenes of St. Augustine" Series will not be put up on eBay.  Those will stay at the local restaurants for the tourists and locals to buy.  They are popular and I am running low on them,  so I must get busy and paint some more!  But I am also painting more of my "PYSCHEDELIC PALMS" with the different color backgrounds as suggested by my workshop instructor.  I had gone to the craft store and purchased several 16 x 20 canvas boards, but I will be returning to exchange them for 11 x 14's,  I need more!  He said that 11 x 14 is the perfect size for the tourist trade because they are large enough for presence but small enough to fit nicely into a suitcase.  Now, why didn't I think of that?  I had been doing a lot of 8 x 10's.  Not any more!

     I digress, sorry.  I am glad I took two or three photos of each painting.  They…
ART ACCEPTED INTO SHOW

     I heard back from the selection committee, and one of my paintings was accepted into the 2017 "NATURE AND WILDLIFE SHOW"!   I was a little surprised and disappointed that it was not my horse painting, but I was thrilled that they picked my "MATANZAS RIVER INLET" painting!  Some of my friends said they weren't surprised, so I guess I am just attached to the horses.  That's the way it is with us artists at times.  The more time and effort we put into a painting, the more attached we become.  That's ok, I will take it over to the Art Association for another show!

     I put a lot of work into the chosen painting too.  I have thought about it and the composition of the accepted painting is stronger.  After all, remember how important I said that is?  One other thing, my mentor told me that a really nice frame is important as well.  I have a nice frame on this painting, but I t…
COMPOSTION

     Most know that composition is important in a painting, but they may not understand how to achieve a good composition.  It is so important that there have been books written entirely on that subject. Many books.  But take heart, it can be broken down and more easily understood.  Let's see if I can help you out.

     For starters, I will say that composition is important enough that it can make or break a painting.  A painting can be average in skill but have a strong composition and it will win a prize.  On the other hand, a very well executed painting can fall apart if the composition is lacking.  The composition must be very strong and there are several types to learn.  But only a few are necessary to begin with.  The "Center" composition, the "S",  the "L",  and the "Triangle" are examples. I will describe each below.

     You may remember that I have mentioned…